Innovation by Collaboration.
Aha! is a strategic online qualitative research platform developed for and by brand insights teams, market researchers and consultants. Working in collaboration with our experienced team of market researchers and technology experts, they have helped dynamically shape our comprehensive platform’s innovative evolution since 2007. Together, we have created more than a thousand engaging B2C and B2B studies, uncovered richer in-the-moment insights, and delivered amazing results.
Using Insights Technology to Help People Feel, Connect & Share.
Aha’s mobile and video-friendly qualitative platform features a comprehensive suite of highly intuitive and interactive activities that engage people where they live, shop, and play. You can use our advanced pre-built projective, live webcam, video, social and quant/qual activity templates to quickly build and deploy studies. And our experienced team is there to fully support your projects.
DIY or Experienced Full-Service Support? You’re Covered.
Whether you’re an experienced online research pro or just curious about online qualitative, we are here to openly share our best practices, study designs, and respondent management techniques to guide you through the process. The experienced Aha! team provides both full-service or ala’ carte study design, recruiting, project and platform management and analytic consulting. You can do it yourself, or we can do it all for you.