The Strategic Online Qual Platform

Using Insights Technology
to Inspire People to Feel, Connect & Share

Aha! Launches Zoom Live Conversations™ Webcam Tool for IDI’s and more.


Insight Technology for Strategic Online Qual Market Research 

Innovation by Collaboration 

Aha! helps brand insight teams, market research consultants create and deploy engaging consumer and B2B studies to uncover richer in-the-moment emotional connections, and deliver amazing insights.  Our innovative insights technology platform has evolved by collaborating with our clients to create a dynamic online qual market research tool that gives market researchers a powerful strategic advantage.

Create amazing studies.  Deliver amazing insights.

About Us

Online Qual Research & Consulting Services

The experienced Aha! team provides study design, project management, recruiting and analytic consulting, plus hands-on training and tech support. You can do it yourself, or we can do it all for you.

  • Project Management & Optimization
    Comprehensive management of every aspect of an online qual market research study including programing, on-boarding, platform training and data management support.
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  • Study Design Services
    Expert study guide design and development including collaborative writing of the discussion guide and activity/technique recommendations for higher online qual engagement.
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  • Online Qual Recruiting
    Experienced online qual recruiting for B2C and B2B  market research studies including selection and management of recruiters, field management  and respondent on-boarding.
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  • Moderating & Reporting
    Seasoned online qual market research moderation and reporting using our online qualitative platform to deliver strategic insights and actionable recommendations.
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Dynamic Online Qual Research Activities that Engage

Aha! Insights Technology is the comprehensive strategic online qual platform designed with pre-built and customized activities that truly engage respondents with a human touch.

Projective >>

Projective Techniques

From the intuitive collage tool to our unique storytelling and fill-in-the-blank activities, Aha’s proprietary suite of projective techniques allow market researchers to elicit emotive responses from respondents in more engaging ways and reveal a deeper insight into how respondents think, feel, and act.

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Ray Fischer Aha! Online Qual

Contact Ray Fischer for a Demo or Call 313.312.0014

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If you need a bid on a project, please send us the details and we will get back to you quickly. The key things we need are project name/description, # of respondent’s, # days of activity, and time commit by respondents per day.

If you need a recruiting bid, please provide detailed specs. Thank you!

Aha! Online Qual Platform

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