Innovation by Collaboration
The Online Qual Platform for Strategic Insights
Aha! helps brand insight teams, market research consultants create and deploy engaging consumer and B2B studies to uncover richer in-the-moment emotional connections, and deliver amazing insights. Our innovative online qual research platform has evolved by collaborating with our clients to create a dynamic tool that gives market researchers a powerful strategic advantage.
Create amazing studies. Deliver amazing insights.
Online Qual Research & Consulting Services
The experienced Aha! team provides study design, project management, recruiting and analytic consulting, plus hands-on training and tech support. You can do it yourself, or we can do it all for you.
- Platform OptimizationWe will guide you through your study design and recommend the best mix of features, methods and techniques to humanize your study.
- Study DesignBased on your objectives we can collaborate and write your entire activity guide including approaches and methods.
- ProgrammingWhile you can DIY program our platform, it is a lot easier to have us program your guide and let you take it from there. This is an affordable and stress-free service we recommend to all clients.
- Project Management
You have the option to project manage yourselves, or use our experienced project managers to guide you, clients and respondents through the entire process.
We are partnered with the best and most innovative recruiting/sample providers. We select and manage recruiters based on the project specs and budget.
Our consultants have extensive Aha! platform experience and can moderate your study, review the data and deliver strategic insights and actionable recommendations.
Dynamic Online Qual Research Activities that Engage
Aha! is the strategic online qual platform designed with pre-built and customized activities that truly engage respondents with a human touch.
From the intuitive collage tool to our unique storytelling and fill-in-the-blank activities, Aha’s proprietary suite of projective techniques allow market researchers to elicit emotive responses from respondents in more engaging ways and reveal a deeper insight into how respondents think, feel, and act.
How to Develop a Killer Online Qual Study: The Basics
Online Market Research Technology
Aha’s social and mobile-friendly technology allows you to engage respondents in-the moment where they live, shop, and play.
Respondent self videos & reporting
Interactive social newsfeed allows respondents to share text, images, and video.
Utilizes respondent’s webcam to answer questions in video.
Video Upload Via SMS Text
Allow respondents to text themselves a link from within the platform to their smartphone for easier video recording/uploading.
Contact Ray Fischer for a Demo or Call 810.599.9440
Tell us what you are looking for, i.e. the number of people and study days needed, plus any other pertinent information that will help us get you what you need. Thank you.